Your step-by-step guide to entering a new market
In this page, you will find a step-by-step approach to help your company access new markets.
By following a lean methodology, this approach combines exclusive tools and strategies that will help you in each step of your international expansion.
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The first and most important step to succeeding in your international expansion is to clarify the reasons why you want to enter new countries. By doing so, it will be much easier to choose a target market and set up a successful entry strategy.
We have developed a document that will help you define your goals, clarify the process and integrate the team towards the same purpose.
Click on the icon to open the document.
Choosing a new market
One of the most challenging parts of expanding to new markets is to select a destination country.
This document will guide you to perform initial market research and balance the crucial factors for your company in a very objective way.
The results are not an exact science but will help you better understand the target markets and choose the most interesting for your company.
Click on the icons to open the documents.
Choosing your strategy to enter a new market
The traditional processes of going international do not make sense anymore, especially if you are a tech startup. They require financial and human resources that a startup does not have, deliver slow results and follow approaches that are not reasonable for these companies.
With that in mind, we suggest you use lean strategies, which will enable your businesses to enter new markets more efficiently.
Click on the icon bellow to learn more about these strategies.