
Guide
Guia
How to select international markets
Want to expand your business internationally but don’t know where to start? This eBook is your essential guide! Based on insights from over 800 companies in more than 45 countries, it provides a structured approach to selecting and evaluating potential markets. Discover key factors and best practices to minimize risks and confidently navigate the complexities of global expansion. Unlock new opportunities for your business today!
DOWNLOADAbout the guide
Considering international expansion but unsure how to identify the right markets? This eBook is designed specifically for you!
Drawing on insights from our work with over 800 companies across more than 45 countries, we’ve created a clear, step-by-step framework for selecting and evaluating international markets. Our extensive experience allows us to offer valuable insights into various markets and industry dynamics.
This guide will help you pinpoint the crucial factors to consider when choosing international markets, providing you with effective strategies for evaluation. It also includes best practices to mitigate the risks associated with expanding abroad, empowering you to make informed decisions for your business’s growth. With this comprehensive resource in hand, you’ll be well-prepared to navigate the intricacies of global expansion and set your business up for success in the international arena.

Conducting an internal analysis to identify your next target country

Defining your market selection criteria

Learning how to filter potential countries from your options
